How it works

A clear process from rough idea to reliable launch.

The work moves through four deliberate stages, with useful decisions and visible progress throughout. Timings vary with scope, but the responsibilities stay clear.

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The four stages

Enough structure to keep momentum. Enough flexibility to make the right decisions.

A focused landing page can move faster than a large ecommerce build. Your proposal will set out the actual delivery plan, dependencies, review points, and responsibilities.

01

Usually 30–45 minutes

Free consultation

What happens

We unpack the offer, audience, current problems, required functionality, and the action the website needs visitors to take. You get direct advice on what matters now and what can wait.

What we need from you

Bring the idea, current website, rough notes, examples you like, and any known deadline or budget range. A polished brief is not required.

What you leave with

A shared understanding of the project and a clear, itemised proposal if the fit is right.

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02

Typically 2–4 working days

Strategy & planning

What happens

We map the page structure, message hierarchy, proof, content requirements, and conversion journey. Technical requirements and integrations are defined before visual work starts.

What we need from you

Answer focused questions, provide existing brand and business material, and confirm the proposed structure and priorities.

What you leave with

An agreed plan that reduces revisions later because the website has a clear job before it has a visual style.

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03

Typically 1–3 weeks

Design & development

What happens

The interface is designed mobile-first and developed in reviewable stages. Messaging, layout, interactions, forms, and responsive behaviour are tested as the build progresses.

What we need from you

Review each meaningful stage, consolidate feedback, and supply outstanding content or approvals within the agreed review window.

What you leave with

A complete responsive website that has been reviewed throughout—not revealed in one risky final handoff.

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04

Usually 1–3 working days

Launch & optimisation

What happens

We complete launch checks, connect the approved domain and services, verify key journeys and tracking, and monitor the first live release for issues.

What we need from you

Provide final approval and any required account or domain access. Complete any final legal, product, or business-information checks.

What you leave with

A clean launch, verified enquiry paths, and a clear list of any post-launch refinements or next-stage opportunities.

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Start a conversation

Ready to define the first step?

Share the idea, the current site, or the problem you are trying to solve. We will give you honest direction before asking for a commitment.

Get a free itemised quote →